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Business :: Branding10 Secrets for Free Media Placement -
Why pay a high priced PR agent when you can get free media placement to promote your product, service, or book?Follow these top ten tips for 2005 and it will
be your most profitable year yet!1. Write ...
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12 Ways to Reduce Postage -
1. Never send a letter that weighs less than 30 gms. Five size8-1/2x11 circulars can be mailed with a 1st class postage stamp. By using all 10 sides with a variety of offers you have agreater chance ...
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7 Branding Secrets: Ready or Not? -
Every company has a brand (how people think of them) whether they created it through design or accident. By creating your brand through design, you shape the way you wish your company to be viewed by ...
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9 Keys to an Effective Logo -
The right logo, with the right characteristics, will boost your visibility, credibility and memorablity – which means more business for you!These characteristics include:Consistency in use of your log...
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A good logo vs. a FABULOUS logo -
If you had a choice, which one would you choose, a good logo or a fabulous logo? Think about it for a second here, although I know the answer is crystal clear. Because many of us settle for a good log...
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A Lesson in Branding from Paris Hilton -
I have never been a fan of Paris Hilton.I see her parading around in her odd-looking clothing choices, leading her loyal following of giddy anorexic schoolgirls around by their noses, and I think, "Sk...
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A Successful Failure -
A successfully positioned business sometimes doesn't win a new client. And that, my friend, is the point. Let me illustrate with an anecdote.Recently I was making a new business pitch to a Charlotte a...
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Acquire, Then Rebrand -
Acquiring another corporation usually means that the acquiring company's name will be the name of the newly merged entity. There is one factor that can change that -- one that is stronger than anythin...
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Adventures in Advertising and the Affect on the Brand Name -
Studying various target-marketing techniques and here is a thought. We have been reviewing companies who cross over into many sectors to identify with their potential customers. We have watched as the...
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All About Branding -
In this article i will explain how you can make your brand an succes.Corporate branding...does not start at your logo and stops at your products. The corporate brand is more than the visible parts, bu...
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